The Very Good Pizza Company Keeps the Pies Coming
Bob Piecenski is cooking up some “very good” pizza at 12720 Chillicothe Road in Chester Township.
Bob Piecenski is cooking up some “very good” pizza at 12720 Chillicothe Road in Chester Township.
Formerly “Bada-Bing,” Piecenski’s shop recently underwent a name change after some disagreements in sharing the same name with another Bada-Bing location. Ultimately, Piecenski decided to cut ties with the title Bada-Bing and highlight his specialty — making very good pizza.
As he does with everything in his business, Piecenski put a dash of personality into the new name. In an interview, he said he gained inspiration through the love of the NBC sitcom Parks and Rec.
“There’s a very stoic character on that series named Ron Swanson and in the sixth season he started a building company called ‘The Very Good Building Company,’” Piecenski said, adding he liked that the name was very simple and to the point.
The name, he said, gives off his straightforward message that he has “very good” pizza.
Additionally, he thought the name was a good marketing strategy.
“‘Very good,’ in my belief, is going to be a general Google search term, so it’s gonna come up more than, like, a specific (pizza shop name), so you’re gonna get some general search relevance in that regard,” Piecenski said.
After being in the pizza business for eight years Piecenski is experienced in finding new ways for people to talk about his business — the new name being one of them. But beyond the change in name, his devotion to his customers and great-tasting products have remained the same.
After the COVID-19 pandemic, when Piecenski was faced with late food supplies and high expenses, he decided to go straight to the source himself. He explained he checks the quality and spawns ideas through buying his own ingredients.
He does not want his products to include any added sugars or preservatives and prefers all-natural ingredients.
“I go to the restaurant supply store myself and get (ingredients)” said Piecenski. “I will constantly be changing things to make the best pizza.”
He tries to update ingredients and elements in his recipe to continue to improve the quality of his pizza.
“I care more than anybody in town. Me, I will be here at least 5 days a week” said Piecenski. “I am passionate about making good pizza.”
If you want to order The Very Good Pizza Company’s pizza, call 440-729-9300 or visit their website [verygoodpizza.com – ask Bob why the site isn’t coming up!] https://bada-bing-chesterland.business.site
